There’s no question that collecting and sending customer data has become a top area of emphasis for organizations globally — especially when it comes to the necessity for that data to be real time.

Since personalization drives 15 to 25% of revenue per customer, this concept continues to gain steam because it boosts satisfaction rates, market share and income growth, according to Eric Omwega ...

SAN FRANCISCO--(BUSINESS WIRE)-- RudderStack today announced a partnership with Amplitude (Nasdaq: AMPL) to enable organizations to get deeper product insights, faster. Amplitude, the pioneer in ...

Head over to our on-demand library to view sessions from VB Transform 2023. Register Here Customer data is like digital oil — it fuels better business decisions and helps companies thrive. But making ...